A Common Mark Certificate (CMC) is a specialized digital certificate designed to authenticate a brand's logo within email communications. It enables businesses to visually display their verified logo in the email inbox of recipients, serving as a clear indication that the email is genuine and coming directly from the intended brand.
CMC is a key part of the Brand Indicators for Message Identification (BIMI) standard, which aims to improve email security and brand visibility. By working in conjunction with email authentication protocols like DMARC, a Common Mark Certificate ensures that only verified emails can carry the official brand logo, protecting recipients from phishing attacks and brand impersonation.
For businesses, implementing CMC builds trust and enhances customer engagement by providing a recognizable, secure email experience. This visual marker not only reinforces brand identity but also assures customers that they are interacting with a legitimate communication.
Microsoft Office 365: Be it for business or personal use, this well-crafted business email program has surely revolutionized the whole IT world with its innumerable boons. Powered with features encompassing ‘Professional e-mail setup’, ‘Real Time Co-Authoring for Word/Excel/PowerPoint’, ‘Quick Chat with Colleagues’, and other interesting functions make it an ideal choice for every company. No matter, if you are on the go, in office or at home, it is fully compatible with almost every platform such as iOS, android and windows based devices. Following list contains some of its most interesting features:
Be the front-runner in your business vertical through these powerful tools, and let the whole world admire your intelligent business ethics. Opt for the accurate installation/configuration of these tools through us, and leave all your configuration or management related woes on our veteran technicians because you deserve the best.
BIMI, or Brand Indicators for Message Identification, represents an emerging standard facilitating the inclusion of registered trademarks within email clients. This simplifies the process for organizations to showcase their brand logos in emails.
The development of BIMI guidelines aimed to foster a more secure email ecosystem by expediting the adoption of DMARC (Domain-based Message Authentication, Reporting & Conformance) and encouraging brands to implement DMARC effectively. This encouragement takes the form of a Verified Mark Certificate (VMC), allowing a verified logo from an organization to be prominently displayed in an inbox. To implement BIMI at the highest level of validation, organizations need a VMC issued by an authorized certification authority, such as Entrust, alongside a DMARC policy set to 100% quarantine or reject.
Customers feel more confident engaging with your emails when they see a verified logo that signifies authenticity.
CMC integrates with email security protocols like DMARC to ensure only authenticated emails display your logo, reducing exposure to impersonation attacks.
Verified logos foster brand familiarity, making customers more likely to open, read, and engage with your emails.
CMCs are compatible with major email providers that support BIMI, maximizing brand reach and visibility.